Pascal Nessim, Co-CEO of Marcel (Publicis Groupe), shares his TOP 5 favorite ads of the year on Guess The Lions. Check his advices and if you agree with him, bet on these campaigns: you could win gifts from our partners and benefits will finance a campaign for an NGO!
1. Squatty Potty – This Unicorn Changed The Way I Poop (by The Harmon Brothers)
“Because I admire the guy who had to fight against every other person in the room to make it happen. It’s clearly the most brilliant viral hit from last year.”Bet on this ad
2. UBS – Age Catches Up With You (by Publicis Switzerland)
“Talking about retirement without throwing the same old pity party is so refreshing. Everything is perfect in these spots, from the insights to the understated acting.”Bet on this ad
3. Reese – #AllTreesAreBeautiful
“Reese is always a good pick and tackling your weaknesses even a smarter move. These guys taught us all a lesson about turning social media complaints into your advantage.”Bet on this ad
4. Bonds – Testicles (by Clemenger BBDO Melbourne)
“Simply because I still can’t believe no one ever thought about it before. Of course balls have a soul. Actually, one each.”Bet on this ad
5. Swedish Tourist Association – The Swedish Number (by Ingo Stockholm)
“It’s difficult to follow up on a saga. And Sweden is actually getting better and better.”Bet on this ad
Pascal Nessim, Co-CEO of Marcel (Publicis Groupe), is 39 years old and a self-taught.
Bet on his predictions! And share his TOP 5 Cannes: