TOP 5 Cannes – Mark Tutssel (Leo Burnett)


Mark Tutssel, Global Chief Creative Officer of Leo Burnett Worldwide & Creative Chairman of Publicis Communications, shares his TOP 5 favorite ads of the year on Guess The LionsCheck his advices and if you agree with him, bet on these campaigns: you could win gifts from our partners and benefits will finance a campaign for an NGO!


1. Brooks – The Rundead (by Leo Burnett Chicago)

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2. Mexico Tourism – Dopplegangers (by Lapiz Chicago)

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3. Samsung – brainBAND (by Leo Burnett Sydney)

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4. Bajaj – The Nation’s Bike (by Leo Burnett Mumbai)

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5. Loterìa de Navidad – #Justino (by Leo Burnett Madrid)

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As Global Chief Creative Officer of Leo Burnett Worldwide, Mark Tutssel is responsible for setting the company’s creative vision. Mark was recently appointed Creative Chairman of Publicis Communications to lead the group’s unrivaled creative firepower. As Global CCO, Mark oversees the creative output for some of the world’s most respected brands, including Samsung, McDonald’s, Procter & Gamble and Coca-Cola.

In 2015, Advertising Age recognized Leo Burnett as the most awarded network in the world. Under Mark’s leadership, the network has also topped the Gunn Report’s “All Gunns Blazing” category for seven of the past eight years, leading the industry in new-world thinking. During his tenure as CCO, Mark has won 480 Cannes Lions, including six Grand Prix, three Titanium Lions, two Glass Lions, the first ever D&AD White Pencil and a Black Pencil. Campaign Magazine named Mark the ‘No. 1 Worldwide Creative Director.’

He has had the honour of chairing the world’s greatest award shows, and is one of the only creative directors in the world to serve as a Cannes Lions Jury President four times. He sits on the Publicis Groupe P12 “Executive Committee,” the Facebook Creative Council and the One Show Board of Directors, and is a member of the Royal Society of Arts.

Bet on his predictions! And share his TOP 5 Cannes: