TOP 5 Cannes – Emrah Akay (MullenLowe Istanbul)


Emrah Akay, Executive Creative Director of MullenLowe Istanbul (Turkey), shares his TOP 5 favorite ads of the year on Guess The LionsCheck his advices and if you agree with him, bet on these campaigns: you could win gifts from our partners and benefits will finance a campaign for an NGO!


1. Shiseido – High School Girl (by Watts of Tokyo)

“An incredibly powerful idea, extremely well executed.”

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2. Sagami Condoms – Act of Love (by Projector Tokyo)

“A wonderful piece of art.”

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3. ‪Sky History Channel – The Unforgotten Soldiers (by DDB New Zealand)

“A unique and brilliant outdoor activation.”

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4. Always – #LikeAGirl Girl Emojis (by Leo Burnett Chicago)

“A well seen area again.”

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5. Persil – Free the Kids (by MullenLowe London)

“An idea that tells the virtues of a vehicle from another point of view, a more interesting one.”

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Emrah Akay, started his advertising career at Cenajans Grey in 1995. Then he worked and lead creative teams at agencies: MovidaPlusMAP and Güzel Sanatlar Saatchi & Saatchi. In 2012 he took the creative leadership of Leo Burnett Istanbul. He’s led groundbreaking work for clients like Fiat, Samsung, McDonald’s, Diageo, P&G and Jeep. In 3 years he and his collegues won over 60 awards including Cannes Lions, Epica, Eurobest, Effie, Golden Drum, AdFest, Cristal Awards and local award festivals. At the end of 2015 he became the Executive Creative Director of MullenLowe Istanbul. Now he’s working for such clients like Unilever, Turkish Airlines, Siemens, Turkish Red Crescent.

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